"Our choir is large, but much of it remains in the closet. Our repertoire may include the best tunes, but too many of us are mouthing the words sotto voce with head bowed and eyes lowered. It follows that a major part of our consciousness-raising effort should be aimed, not at converting the religious but at encouraging the non-religious to admit it – to themselves, to their families, and to the world. This is the purpose of the OUT campaign."PZ has already added his few cents to this and as I post, there are are already 319 comments.
Picture credit here. Thanks Matti A.